TM Advertising today announced that it has hired Tricia Desjardins as art director. Prior to joining TM, Desjardins was at Saatchi & Saatchi in Los Angeles where she helped develop both traditional and interactive work for the launch of the new 2009 Toyota Matrix among other notable campaigns.
“Tricia is remarkably talented and a great addition to our team,” said Jim Walker. “Her extensive experience in both the automotive industry and nontraditional advertising will make her an invaluable asset to the agency.”
“It’s great to be in Dallas and working with such a tremendously talented and diverse team at TM Advertising,” said Desjardins. “Jim (Walker) and Tom (Hansen) have created an agency that’s truly integrated and one that support a cross-discipline approach to marketing. It made my decision to leave L.A. and move to Dallas for a new post an easy one.”
Desjardins is a graduate of Appalachian State University where she earned a B.S. degree in advertising and a minor in studio art. Following undergraduate school, Tricia attended the Creative Circus portfolio school in Atlanta.
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TM Advertising today announced that Max Godsil has joined the agency in Dallas as a creative director. He will partner with Shane Diver who recently joined TM Advertising from GSDM’s Idea City, and he will work on the Nationwide Insurance account. His initial duties will include Nationwide’s NASCAR Series sponsorship. Most recently, Max was a creative director at Saatchi and Saatchi, Los Angeles, where he spearheaded the worldwide launch of the Toyota Prius and Toyota’s entry into NASCAR.
“I’ve known Max for years and have long admired his work and passion for this business,” said Jim Walker, chief creative officer for TM Advertising. “Max’s experience on NASCAR will be an immediate asset on Nationwide’s NASCAR sponsorship, and I know, he will also have a significant impact on the creative culture at the agency.”
A graduate of the University of Washington in Seattle, Godsil’s previous agency experience includes Borders, Perrin Norrander, BBDO in Los Angeles and Vitrorobertson of San Diego.
“TM has a lot of momentum right now. You can feel it in the halls. You can see it in the work,” said Godsil. “We’re in a unique position, geographically and otherwise. Not too many agencies have the ability to solve big, global problems – but from a creative boutique creative mind-set. The potential is really unlimited.”