TM Advertising today announced that it has won its third Effie® Award in four years for clients’ brand positioning work.  Last night, at the 42nd annual Effie Gala at Cipriani 42nd Street in New York, TM Advertising brought home a Bronze Effie for the “Spotting the Good Guys” campaign created for SuperMedia for effectiveness in the Media category, and they also received a Bronze Effie for Group Health Cooperative’s “Find More Minutes” campaign for effectiveness in the Healthcare Products & Services category.  

“The Effie winners are fantastic examples of advertising that not only exhibits creative excellence, but that actually works in the marketplace, which is what makes the Effies  so special,” said Becca Weigman, President/Managing Partner of TM Advertising. “TM Advertising is truly honored to be recognized with two Effies this year and to be among this year’s impressive list of winners.”

In 2006, TM Advertising captured a Bronze Effie for the American Airlines “We Know Why You Fly” campaign for effectiveness in the Transportation category.

The Effie Awards were introduced by the New York American Marketing Association in 1968 and have since expanded to 30 countries on five continents worldwide. For a complete list of Effie winners, visit www.effie.org.

About The Effie Awards
The Effie Awards honor the most significant achievement in marketing communications: ideas that work. Known by advertisers and agencies globally as the preeminent award in the industry, the Effies recognize any and all forms of marketing communication that contribute to a brand’s success. Any marketing medium is eligible for an Effie as long as results are proven, including Print, TV, Radio, Outdoor, Internet, Guerrilla, Digital, Package Design, Events, Street Teams, PR and Paid or Unpaid Media. Since 1968, winning an Effie has become a global symbol of achievement. Today, Effie celebrates effectiveness worldwide with the Global Effie, the Euro Effie, the Middle East / North Africa Effie and more than 40 national Effie programs. For more details, visit www.effie.org. Follow the @EffieAwards on Twitter and join the Effie Awards group on Facebook.

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