TM Advertising is launching a new branding campaign for the Discovery Channel this week. “Let’s All Discover” is the new campaign and theme created by TM as a result of winning the assignment in a creative shoot-out this summer. The “Let’s All Discover” theme uses real people that have made various “discoveries” that resonate with [...]
Continue reading...Wednesday, July 30, 2008
American Airlines today introduced three new commercials as part of its award winning “We Know Why You Fly” brand campaign. The 30-second commercials are fun, light-hearted vignettes that illustrate the “why” of business flying, from escaping a teambuilding seminar, to racking up AAdvantage® miles, to finding the ideal business travel companion. The new spots can be [...]
Continue reading...Monday, June 30, 2008
TM Advertising has launched a new branding campaign for Redhook Ale Brewery (NASDAQ: HOOK), one of the leading independent brewers of craft beers in the U.S. The new “Liquid Goodness” branding campaign consists of new print, radio, online, out-of-home and point-of-purchase, as well as a new microsite and coaster contest found on www.whatwouldredhookdo.com. The [...]
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Wednesday, July 30, 2008
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